{"id":1234,"date":"2015-03-16T05:22:18","date_gmt":"2015-03-16T05:22:18","guid":{"rendered":"http:\/\/ebookhandy.com\/?p=1234"},"modified":"2015-03-16T05:22:18","modified_gmt":"2015-03-16T05:22:18","slug":"yahoo-turns-20-google-splits-twitter-ads-everywhere","status":"publish","type":"post","link":"https:\/\/ebooklot.com\/?p=1234","title":{"rendered":"Yahoo! Turns 20, Google+ Splits, Twitter Ads Everywhere"},"content":{"rendered":"<p><strong>Which Sites Have The Most Valuable Search Engine Traffic? [INFOGRAPHIC] \u2013<\/strong>\u00a0If you\u2019ve ever used the tool SEMRush before, you\u2019ve likely noticed how it assigns a dollar amount to your organic traffic. This value is based on the amount of money people are bidding to rank for the keywords you\u2019re getting traffic from organically. Check about the above infographic to see which site generates the biggest organic bucks. <a title=\"Which Sites Have The Most Valuable Search Engine Traffic? [INFOGRAPHIC]\" href=\"http:\/\/www.searchenginejournal.com\/sites-valuable-search-engine-traffic-infographic\/125900\/\" target=\"_blank\">Search Engine Journal<\/a><\/p>\n<p><strong>Twitter Is Rolling Out Swipe To Dismiss Images \u2013<\/strong> Twitter appears to be rolling out a big change to how you get get out of viewing images on the service once you\u2019re done. <a title=\"Twitter is rolling out swipe to dismiss images\" href=\"http:\/\/thenextweb.com\/twitter\/2015\/02\/12\/twitter-rolling-swipe-dismiss-images\/\" target=\"_blank\">The Next Web<\/a><\/p>\n<p><strong>92% of B2B Marketers Use Social Media to Share Content \u2013<\/strong>\u00a0More than nine in 10\u00a0business to business (B2B) marketing executives use social networking sites to distribute content, but just one third rely on mobile, reveals a new study. <a title=\"92% of B2B Marketers Use Social Media to Share Content\" href=\"http:\/\/www.adweek.com\/socialtimes\/b2b-marketing-channels-content\/615707\" target=\"_blank\">SocialTimes<\/a><\/p>\n<p><strong>Google+ Divided Into Photos and Streams, With New Boss \u2013<\/strong>\u00a0Google\u2019s social network gets a new leader in Brad Horowitz, and likely will see the Hangouts communication service stand alone, too. <a title=\"Google+ divided into Photos and Streams, with new boss\" href=\"http:\/\/www.cnet.com\/news\/reorg-splits-google-into-photos-and-streams-with-new-boss\/\" target=\"_blank\">Cnet<\/a><\/p>\n<p><strong>Google Wants To Rank Websites Based On Facts Not Links \u2013<\/strong>\u00a0The internet is stuffed with garbage. Anti-vaccination websites make the front page of Google, and fact-free \u201cnews\u201d stories spread like wildfire. Google has devised a fix \u2013 rank websites according to their truthfulness.<a title=\"Google wants to rank websites based on facts not links\" href=\"http:\/\/www.newscientist.com\/article\/mg22530102.600-google-wants-to-rank-websites-based-on-facts-not-links.html\" target=\"_blank\">NewScientist<\/a><\/p>\n<p><strong>Twitter Wants You to See One Ad in Every 20 Tweets \u2013<\/strong>\u00a0How often do you see a promoted tweet on Twitter?\u00a0Rarely, right?\u00a0At least it seems that way. But Twitter has plans to change that, and more ads will be coming your way soon. <a title=\"Twitter Wants You to See One Ad in Every 20 Tweets\" href=\"http:\/\/www.adweek.com\/socialtimes\/twitter-ads-future\/615097\" target=\"_blank\">SocialTimes<\/a><\/p>\n<p><strong>Yahoo Celebrates Its 20th Birthday By Setting New World Record For Yodeling \u2013<\/strong>\u00a0Yahoo turned 20 yesterday, and to celebrate it set a new world record for yodeling. The company pulled together more than 3,400 people to set the Guinness World Record for the largest simultaneous yodel. <a title=\"Yahoo Celebrates Its 20th Birthday By Setting New World Record For Yodeling\" href=\"http:\/\/searchengineland.com\/yahoo-celebrates-20th-birthday-setting-new-world-record-yodeling-215887\" target=\"_blank\">Search Engine Land<\/a><\/p>\n<p><strong>CMOs Plan to Boost Marketing Budgets by 9% This Year \u2013<\/strong>\u00a0Buoyed by optimism about the U.S. economy, CMOs said they plan to increase marketing budgets by an average of 8.7% this year, according to the semi-annual CMO Survey released Wednesday by Duke University, the American Marketing Association and McKinsey & Co. <a title=\"CMOs Plan to Boost Marketing Budgets by 9% This Year\" href=\"http:\/\/adage.com\/article\/btob\/cmos-plan-boost-marketing-budgets-9-year\/297213\" target=\"_blank\">Ad Age<\/a><\/p>\n<p><strong>Twitter Most Effective Social Marketing Platform (But Facebook Most Important), Says Study \u2013<\/strong>\u00a0Two thirds of marketers in Ireland believe that Twitter is the most effective social platform for business, reveals a new study. <a title=\"Twitter Most Effective Social Marketing Platform (But Facebook Most Important), Says Study\" href=\"http:\/\/www.adweek.com\/socialtimes\/social-media-survey-ireland\/614712\" target=\"_blank\">SocialTimes<\/a><\/p>\n<p><strong>US CMOs Still Report Making Little Use of Marketing Analytics \u2013<\/strong>\u00a0US CMOs remain bullish about marketing analytics spending but appear to be failing to keep pace with their own projections, according to the latest installment of the CMO Survey [pdf] from Duke University\u2019s Fuqua School of Business. Indeed, while CMOs expect to almost double the share of their budgets spent on marketing analytics over the next 3 years (from 6.4% to 11.7%), current levels of spending are actually down. <a title=\"US CMOs Still Report Making Little Use of Marketing Analytics\" href=\"http:\/\/www.marketingcharts.com\/online\/us-cmos-still-report-making-little-use-of-marketing-analytics-51718\" target=\"_blank\">MarketingCharts<\/a><\/p>\n<p><strong>Twitter Launches Official WordPress Plugin \u2013<\/strong>\u00a0Twitter has released an official Twitter plugin for WordPress that will allow sites powered by the popular publishing platform to easily embed Twitter content and expand their reach on the social platform. <a title=\"Twitter Launches Official WordPress Plugin\" href=\"https:\/\/wordpress.org\/plugins\/twitter\/\" target=\"_blank\">WordPress<\/a><\/p>\n<p><strong>What were the top online and digital marketing news stories for you this week?<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Which Sites Have The Most Valuable Search Engine Traffic? [INFOGRAPHIC] \u2013\u00a0If you\u2019ve ever used the tool SEMRush before, you\u2019ve likely noticed how it assigns a dollar amount to your organic traffic. This value is based on the amount of money people are bidding to rank for the keywords you\u2019re getting traffic from organically. Check about<\/p>\n<div class=\"read-more\"><a class=\"btn btn-fill-out\" href=\"https:\/\/ebooklot.com\/?p=1234\">Read More<\/a><\/div>\n","protected":false},"author":1,"featured_media":1239,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[483,484,477,480,479,481,482,478,476],"class_list":["post-1234","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-online-marketing","tag-boost-marketing-budgets","tag-digital-marketing","tag-google","tag-infographic","tag-search-engine-traffic","tag-semrush","tag-social-media","tag-twitter-ads","tag-yahoo"],"aioseo_notices":[],"jetpack_featured_media_url":"https:\/\/ebooklot.com\/wp-content\/uploads\/2015\/03\/MostValuableSocialTraffic.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/ebooklot.com\/index.php?rest_route=\/wp\/v2\/posts\/1234","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ebooklot.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ebooklot.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ebooklot.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ebooklot.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1234"}],"version-history":[{"count":1,"href":"https:\/\/ebooklot.com\/index.php?rest_route=\/wp\/v2\/posts\/1234\/revisions"}],"predecessor-version":[{"id":1240,"href":"https:\/\/ebooklot.com\/index.php?rest_route=\/wp\/v2\/posts\/1234\/revisions\/1240"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ebooklot.com\/index.php?rest_route=\/wp\/v2\/media\/1239"}],"wp:attachment":[{"href":"https:\/\/ebooklot.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1234"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ebooklot.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1234"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ebooklot.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1234"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}